2. WHAT DO WE DO WITH COLLECTED INFORMATION?We use the personal information you provide to allow you to make product purchases, to fulfill your requests, improve our publications, products and services, to send you promotional offers related to Source or our business partners, and to operate our business. A user may, at any time, opt out of receiving promotional offers by mail or e-mail. https://www.nowsnowboarding.com/. We also use collected information to evaluate and administer our products and services, respond to any problems that may arise, such as magazine delivery failures, difficulties in navigating our sites or accessing certain features, as well as to gauge user trends to determine what products and services are most popular with users, and to put you in touch with fulfillment partners who can provide services that we cannot. We allow users of our website to send articles or links by e-mail to other parties who may be interested in them. We do not retain any e-mail addresses of either the sender or recipient of such articles or links after they are sent, and do not share “send a friend” e-mail addresses with third parties.
5. HOW DO WE USE WEB BEACONS, WEB ANALYTICS, AND OTHER BEHAVIORAL MARKETING TECHNOLOGIES?A number of technologies exist to assess consumer behavior both on-line and off-line. Grind employs a variety of these technologies, including web beacons (see below), web analytics techniques, and other behavior marketing technologies, to assess consumer behavior and to understand how we can better serve our customers. Many of these technologies are provided to Nowsnowboarding via third party providers specializing in behavioral marketing and consumer behavior. In the course of using these behavioral marketing technologies, we automatically collect non-personal information from you, including but not limited to the following types of information: Internet protocol (IP) address used to connect your computer to the Internet; login, e-mail address; computer and connection information such as browser type and related browser data; content viewed; and purchase history, which may be aggregated with other information for analytic purposes. Some of our web pages, promotional e-mail messages, and/or newsletters may contain electronic images known as web beacons, which are also called single-pixel gifs. Web beacons are not used to access your personally identifiable information, but they are a technique we use to compile aggregated statistics about the usage of our web sites and to track the number of users who have opened and acted up our promotional e-mail messages. Web beacons collect only a limited set of information including a cookie number, time and date of a page view, and a description of the page on which the web beacon resides.
6. WHAT ABOUT THIRD PARTY ADVERTISERS?Some of the banner ads displayed in our web sites are provided by third parties. These ads contain cookies and may also contain web beacons. Unlike cookies and web beacons used by Nowsnowboarding in content it controls on its web sites, cookies or web beacons received with banner ads are collected by our advertisers and we do not have access to this information. We use third parties to serve some or all of the advertisements that are placed within our sites and they may use information (not including personally identifiable information) about your visits to our sites and other sites to assist in serving advertisements to you. These companies may employ cookies, web beacons, and action tags to measure advertising effectiveness. They may share anonymous information with their clients such as date/time of the banner ad shown, the specific ad shown, the IP address, etc.
XII. VISITORS AND SUBSCRIBERS OUTSIDE THE UNITED STATESAll matters relating to these sites are governed by the laws of the State of New York in the United States. Any information you provide in subscribing to one of our publications or registering or ordering at one of our web sites will be transferred to the United States. By visiting our sites and submitting information, you authorize this transfer, processing and use.